Strategic Action Report v2.0 · Integrated

Coordinated Action Plan

Membership · Branches · Marketing · Service · Partners · Team · AI · Digital platform—one growth loop, six workstreams.

The growth loop

Service creates members and stories. Media creates awareness. Sponsors fund capacity. Branches multiply everything.

SERVICE → MEMBERS → MEDIA → AWARENESS → SPONSORS → BRANCHES → more SERVICE

Rule: No major event without a comms plan, membership QR, and partner thank-you path.

Six workstreams

W1 Foundation

Governance & safety

Board roles, adult compliance owner, waivers, photo release, insurance, decision rights.

W2 Membership

Join & chapters

Tiers, CRM, school fact sheet, chartering bar, First Flame activation.

W3 Programs

Service & training

Torch Forum, Academy, service partner pipeline, quarterly themes.

W4 Media

Marketing & social

IG/TikTok, YouTube, LinkedIn, email, press kit, event→content checklist.

W5 Partners

Fundraising

Beacon tiers, Corporate Torch Day, chambers, Rotary, sponsor PDF.

W6 Systems

AI & TorchOS path

CRM stack, Ask Torches knowledge, metrics, member portal roadmap.

Phases 0–5

Click a phase to view focus and exit criteria.

Phase 0 — Foundation (Weeks 1–4)

Membership product, branch kit outline, service list of 15, content calendar, Partners page draft, founding team meeting.

Phase 1 — Core Team (Months 1–2)

Fill W2–W5 owners, weekly Flame Check standup, first full-loop event (serve + QR + content + thank-you).

Phase 2 — Growth Engine (Months 2–6)

Three funnels (school, event, content/book), 4–6 service partners, Partners page live, pilot chapters.

Phase 3 — Awareness (Months 2–9)

Torch Day of Service, Forum Capstone, Weight of Duty Night, branch chartering ceremonies + media.

Phase 4 — AZ Branch Expansion (Months 3–12)

Waves: East Valley → Phoenix metro → Tucson → North/rural. Next wave only if ≥70% chapters healthy.

Phase 5 — Sustainability (Months 4–12)

Diversified funding, annual impact report, leader ladder, TorchOS phases, founder time protection.

90-day sprint snapshot

WindowFocusLinks
Days 1–30Organize: tiers, CRM, service list, content calendar, Partners draft, team rolesJoin · Team
Days 31–60Prove loop: cohort, full-loop event, 2 pilots, Academy films, first sponsorsAcademy · Service
Days 61–90Scale readiness: branch training, Wave 2 interest, impact snapshot, TorchOS scopeChapters · Partners

Live metrics dashboard

Edit targets locally (saved in your browser). Submission counters update when forms on this site are used.

Members (target)

6-month goal band 150–250

Chapters (target)

6-month goal band 5–8

Service partners (target)

Recurring ready partners

Membership apps
0

From Join form

Chapter interests
0

From Chapters form

Partner inquiries
0

From Partners form

12-month outcome targets

Outcome6 months12 months
Registered members (AZ)150–250400–600
Chartered branches5–812–20
Torch Forum cohorts3–48–12
Recurring service partners4–610–15
Logo sponsors on Partners page3–510–20
Short-form videos published40+100+